The Ambassador's Masterclass: upgrade your event thanks to our hosts’ and hostesses’ skills.

Looking for a warm and personable guest and customer reception at your event? With a thorough coaching we’ve provided our hosts and hostesses with the tools to make the difference for your brand.

Challenge

How to train our hosts and hostesses to represent your brand in the exact way you want.

Approach

“Good evening Charlotte. I’m Stefaan. I’m delighted to welcome you as your coach this evening.” The coach greeted each of the participants separately, enthusiastically and personably at the start of the class. “What did you think of the welcome”, he immediately asked the group. The reactions were the same: "Warm. Personable. I felt welcome.” The tone had been set and the ice broken at our first “Ambassador’s Masterclass”. During the next 3 hours the participants were interactively taught a new perspective on the Guest Journey and how an extra, more personable dimension can be added to the guest experience.

"What is the difference between Economy, Business and First Class?" We let the Challengers brainstorm on this first task in small groups and report their findings. “Better service. Warmer. More personable. Bespoke. More professional. Greater attention to detail”. These were the most common answers. Trainer’s conclusion: “The more we evolve towards Business and First Class, the more we want to offer the guest the welcome he or she would prefer. A personable approach. That’s where we and Challenge MC were aiming for.”

The guest’s experience starts at first contact. Sometimes, this means a parking lot, or a reception, manned by one of our hosts or hostesses. That strong first impression needs to be continually affirmed. During the event guidance and every time a guest requires assistance. Last but not least: the final impression. Be sure to appropriately take leave of the guest upon departure. Making sure to send everyone home with a warm feeling. Each "touch point" or contact is an opportunity to create a "signature moment". That’s the mind set we expect from a Challenger.

We at Challenge MC have the ambition to select the correct personalities to represent our customers in a way that is appropriate and suits them perfectly. In a way that offers their guests’ experiences an extra personable dimension. This is what led to the development of "The Challenger's Masterclass”. To strengthen our ambassadors and our clients’ brand.